Brand strategist. Operator. Investor.
I’ve built two agencies and sold both. Now I work alongside ambitious founders on the brand, business and big decisions that shape what comes next.
How I work
01 / ABOUT
I’ve been on both sides of the table.
I’ve founded businesses, built teams, managed P&Ls and navigated acquisitions. I’ve made some very good decisions, and learnt plenty from the others.
I founded Social&, later acquired by frank green, where I went on to lead the brand’s transformation into a globally recognised lifestyle brand. I then co-founded Oliver Grace, an award-winning creative agency acquired in 2024.
Today, I bring that experience to other people’s businesses, helping founders see what they might be missing and make decisions about what comes next.
More about me
02 / HOW I WORK
Good businesses get complicated.
The brand isn’t keeping up with growth. The team has outgrown its structure. The numbers aren’t quite where they should be. Or there’s a big opportunity, and you’re not sure how to approach it.
I work alongside founders to figure out what matters, what needs to change and what to do next.
Sometimes that’s a focused day together. Sometimes it’s an ongoing advisory relationship or a more hands-on role.
How I work
03 / WEDNESDAY VENTURES
I back a small number of founders building businesses I believe in.
Sometimes that’s an investment. Sometimes it’s my time and experience. Often it’s both.
I’m interested in businesses where I can make a meaningful difference to what happens next.
Explore Wednesday Ventures
04 / SPEAKING
I talk about building brands, growing businesses and the things you only learn by doing both.
Brand as a business asset. The messy middle of growth. Building and selling companies. And the decisions that shape what comes next.
Podcasts, panels, events and pretty much always a microphone.
Speaking
05 / CONTACT
Got something interesting?
A challenge, an opportunity, a big decision or a business you think I’d love.
Let’s talk